Web Survey Bibliography
The newest methods of survey data collection to emerge have reduced the role of the interviewer or eliminated it entirely, allowing the respondents to interact directly with the computer. The new modes of self-administered data collection include Web surveys and a technology referred to as interactive voice response (IVR) in which the computer plays a recording of the questions to the respondents over the telephone, who indicate their answers by pressing keys on the handsets. The Gallup Organization uses IVR to collect data for a broad range of clients. In 1999 alone, Gallup completed more than 1 million IVR interviews, generally brief ones assessing customer satisfaction. It addition, it has carried out several experiments comparing data collect by IVR with data from other modes of data collection. This paper describes the results of four experiments done at Gallup in 1998 and 1999 comparing data collected by IVR from other modes of data collection. Three of the four studies focus on the impact of IVR on reporting; the fourth focuses on the effects of IVR on nonresponse.
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Web survey bibliography (18)
- Virtual Cognitive Interviewing Using Skype and Second Life; 2013; Dean, E., Head, B., Swicegood, J. E.
- Using an Item Response Theory Approach to Measure Survey Mode of Administration Effects: Analysis of...; 2013; Mariano, L. T., Elliott, M. N.
- Survey Sidekick: Learning & designing scientifically sound surveys; 2013; Hsiao, I.-H., Malhotra, M., Joo, J., Chae, H. S., Natriello, G.
- Media tracker; 2012
- Specific mixed-mode methodology to reach sensory disabled people in quantitative surveys; 2012; Fontaine, S.
- The Usage of a Cloud Service as an Effective Way of Sharing Cognitive and Usability Test Information; 2012; Rouhunkoski, J., Godenhjelm, P.
- Using Text-to-Speech (TTS) for Audio-CASI; 2012; Couper, M. P., Kirgis, N., Buageila, S., Berglund, P.
- Data Quality from Low Cost Data Collection Methodologies; 2012; Traugott, M. W.
- IVR and web administration in structured interviews utilizing rating scales: exploring the role of motivation...; 2011; Yang, Y., Callegaro, M., Bhola, D. S., Dillman, D. A.
- The impact of next and back buttons on time to complete and measurement reliability in computer-based...; 2010; Hays, R. D., Bode, R., Rothrock, N., Riley, W., Cella, D., Gershon, R.
- Continuous Measurement of Musically-Induced Emotion: A Web Experiment ; 2009; Egermann, H., Nagel, F., Altenmueller, E., Kopiez, R.
- E-epidemiology : Adapting epidemiological methods for the 21st century; 2009; Bexelius, C.
- Mobile phone surveys in mixed mode environment; 2009; Vehovar, V.
- Social desirability bias in CATI, IVR and Web surveys: The effects of mode and question sensitivity; 2008; Kreuter, F., Presser, S., Tourangeau, R.
- IVR: Interactive voice technology; 2008; Miller-Steiger, D., Conroy, B.
- Does Voice Matter? An Interactive Voice Response (IVR) Experiment; 2004; Couper, M. P., Singer, E., Tourangeau, R.
- Humanizing self-administered surveys: experiments on social presence in web and IVR surveys; 2003; Tourangeau, R., Couper, M. P., Steiger, D. M., de Rouvray, C.
- Self-administered questions by telephone: Evaluating interactive voice response; 2002; Tourangeau, R., Steiger, D. M.,